Discounts

Scroll down for the Step-by-Step Guide on how to create a Discount

KEY TERMS & TIPS:

How do Discounts work on Line-Up?
Discounts work as new discounted prices you can add to your Event and which are added to a basket as a separate price to your standard tickets.

You can create them as Discount codes first, with specific visibility and Coupons and then add them as a new price to the Price Table on your Event.

Then at checkout, the discounted price can be added to the basket with or without Coupon entry, depending on how you set up the Discount.

What is a Coupon?
The codes that your customers will enter when applying a discount - this is different to the name of your Discount as a whole.

You can have as many Coupons as you like per discount, with different Start and End times if you wish.

This is helpful for reporting as you can see the figures for multiple codes for an offer/campaign.
You have the choice between uploading them, creating them manually or to have them automatically generated.

How do I create a Discount?
From the Discounts page and entering the details, availability and Coupons.
For more info, see our Step-by-Step Guide below.

How do I add my Discount to to my Event and Prices?
Via the Price Tables on your Event and selecting the Discount Mode toggle.
Here you can add your Discount to your Variants and it will show the reduced prices when you select this mode.
For more info, see step 8 in our Step-by-Step Guide below.

Can I control who can see my Discount and when?
Via the Visibility tab, where you can choose a Visibility Start and End Date for the the Channels you want the Discount to appear for. For more info, see step 5 in our Step-by-Step Guide below.
You can also link your Discount to specific Performances (see below) if you need.

How do I link my Discount to certain Performances of my Event?
Via the Performances page of your Event and adding them to either individual or multiple performances using the Action bar.
For more info, see step 5e in our Step-by-Step Guide below.

Do I need to link Discounts to Performances in order for it to show in the Box Office?
Not necessarily - as long as it has been granted the correct Channel access, it will be available on all performances for those channels once it's created.

However, if you wanted to control exactly which performances you would like it to be available for then you would need to link it via the Performances page of the Event.

If after that you would like to link the Discount to another Event, then you would need to link it to those specific performances as well.

How do I apply my Discount at Box Office?
On the Box Office page, once you have selected your event and performance you want to sell tickets for, you can then select Add Discount Code and enter the coupon code to show your discounted prices, which you can then add to your basket.

However, if you have selected the Automatically apply discount to channels? option for your Discount, then the discounted prices will automatically show as an option to select alongside your full priced items. For more info, go here.

How do I send a Discount code link to customers?
By adding the Event ID, coupon code and performance month into the URL and sending it as a link. 
For more info, see here.

STEP-BY-STEP GUIDE:

1. Go to the Discounts page and then click New Discount

2. Add Details:

• Name - the label that will show on discount reports (this is different to the code that customers enter. See more under Coupons below)
• Description - for internal use only, this will not be shown to ticket buyers
• Tags - for internal use, to help differentiate your discounts. These will appear in your Discounts list

• Discount rate - select between Percentage or Fixed discount (i.e. £10 off the price)
• Enter amount

3. Select option for Coupon creation:

a) Manually create codes

• Name of code - the code that they buyer enters when applying the discount
• Limit the number of times this coupon can be used? - enter number of times this coupon can be used (NOTE - this is the number of times this specific coupon can be used, not the discount as a whole)
• Start Date / Time (optional)
• End Date / Time (optional)
• Manually enter as many coupons as you would like

b) Generate codes for me

• How many codes do you need? (these will then be automatically generated)
• Limit the number of times this coupon can be used? - enter number of times each coupon can be used
• Start Date / Time (optional)
• End Date / Time (optional)

c) Upload codes

• Download our Coupon CSV Template
• Create codes on the CSV spreadsheet
• Drop file or browse to upload

4. Click Submit

5. Manage Discount Visibility:

a) Click the Visibility tab

b) Channel Visibility - click Edit on a Channel

c) On the pop-up, select a Visibility Start and End Date from the following options:

• Never
• Always
• Specific date and time - select date and time options from the dropdown

d) Apply to Channels - would you like to automatically apply discount to channels? If yes, select the toggle and click Update

NOTE - if this option is enabled any purchases made through the selected channels will automatically see the discounted price, which they can select at Box Office

e) Link Performances - would you like to limit which performances this Discount is available? (If no, skip to step 6):

• Select the Performances tab on your Event
• Use the Filter bar to find the next to the Performances you want to assign Price Profile to and select tick the box next to them
• Select the discount icon on the Action Bar

• Select your Discount from the drop down
• Select Link to Performances or Remove from Selected Performances and click Submit

• To see linked performances, go back to the Discounts page and select your Discount
• Select the Visibility tab and scroll down to Linked Performances. You will then see the list of performances that have been linked to the Discount

f) Want to un-link a Discount from Performances? (if no, skip to step 6):

i) Individually:

• In the Linked Performances section on the Discount Visibility Page, click the red bin icon on an individual performance
• Click Yes on the pop-up to un-link

ii) In bulk:

• Select the Performances tab on your Event
• Use the Filter bar to find the next to the Performances you want to assign Price Profile to and select tick the box next to them
• Select the discount icon on the Action Bar
• Select your Discount from the drop down
• Select Remove from Selected Performances and click Submit

NOTE - by default a Discount will appear for all events and all performances. By linking the Discount to performances it will then only appear for those specific performances. If after that you would like the Discount to appear for another Event, then you would need to link it to those specific performances as well

6. To view Coupons, click the Coupons tab

You can then do the following:

• Click Manage on the Coupon
• Edit Coupon - e.g. to Code, number of times it can be used, Start Date/Time & End Date/Time
• Archive coupon if you wish
• Download a CSV of linked coupons for a discount by clicking Export Linked Coupons
• Add Coupons - choose from the three coupon creation options to add new coupons to the Discount

7. Edit Discount:

• If you need to make changes to Discount Details, Visibility or Coupons, click Manage on your Discount list

8. Add Discount to Prices:

a) Go to the Events page and select your Event

b) Go to the Prices tab and click Manage on your Price Table

c) Click Duplicate As Draft

d) Click the Discount Mode toggle and then Assign Discounts

e) From the pop-up, select your discount from dropdown and which Variant(s) it applies to

f) Click Done and you'll see the discounted price per Band

g) To add Adjusters, right click on the Discount Variant and click Manage Adjusters

h) Want to override a Discount/Adjuster price for a Variant? Enter the new price for the discounted Variant per Band in the price cell

i) Click Save after you've made your changes. NOTE - you must save any changes you've made before progressing. If you Review & Publish without saving, the changes will not be saved/published

j) Click Review and check details are correct

k) Happy? Click Publish & Make Active to update your prices with your Discount

9. Send Discount as a link - add the following to your booking flow URL, so you can send it as a link:

a) Event ID - you can find this in the URL on your Event page on Line-Up. It is the number that follows event/

b) Coupon code - you can find this in the Coupons tab on the Discount page

Example Discount URL - just replace the bits in bold with your own Event ID and coupon code:

https://tickets.mytheatre.com/event/271?PROMO=JULY24

For full instructions on sending a Discount as a URL link, see here.

NEXT STEP: Create Products